Bibliography


These books have influenced my design asthetic, my understanding of customer perception, and my approaches to marketing product and services. I wholeheartedly recommend them.
More are coming as I think to include them.
    Design
  • Designing Business: Multiple Media, Multiple Disciplines, Clement Mok
  • Grid Systems in Graphic Design, Josef Muller-Brockmann
  • Designing Web Usabilty, Jakob Nielsen
  • Stop Stealing Sheep (And Figure Out How Type Works),
    Erik Spiekermann
  • Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug

    Business, Marketing, Client Relations
  • The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes, Margeret Mark and Carol Peterson
  • Big Brands Big Trouble: Lessons Learned the Hard Way, Jack Trout
  • Your Marketing Sucks (Details Inside), Mark Stevenson
  • The Tipping Point: How Little Things Can Make a Big Difference, Malcom Gladwell

kenn leuzinger

Resumé, Knowledge Base,

and Education



Education

University of North Texas  |  Denton, TX1992 − 1994

Undergraduate student in communication design with a minor in marketing.
Fencing club (Foil Team)
French club



Midwestern State University  |   Wichita Falls, TX1991 − 1992

Undergraduate student in fine arts with an undecided major.
Left Prop, Midwestern State Marauders (B) rugby team
Residence Hall Association assistant designer
Fine Art Department Ceramics Lab Assistant